The photo-sharing service said the ads will begin appearing in users’ feeds in the coming week and showed examples of what ads will look like in a blogpost. Instagram first warned users of the impending ads three weeks ago. This is the first time ads have appeared in Instagram feeds.
The ads will look almost exactly like regular Instagram posts, but in the top right corner a blue arrow icon and the word “sponsored” will replace the old time-stamp. Click on the more button in the bottom right corner and there will be additional options to hide an ad or give feedback on why you didn’t like it.