They’ve designed the proposed pop-up restaurant, the packaging and even the staff uniforms. McDonald’s doesn’t appear warm to the suggestion. In a letter, the company says it loves the intention, but thinks the two brands could do something even bigger.
ABC’s Ryan Burrow has the story.
Burger King wants to call a one-day cease-fire in the “burger wars” with the #McWhopper. http://t.co/9vF6fwnm2p pic.twitter.com/iXvkdNyXaP
— IndyStar (@indystar) August 27, 2015