Thanks to America’s evolving early-morning tastes, U.S. orange juice sales have fallen to the lowest level ever recorded. This continues a worrying trend for citrus growers, who have watched that breakfast staple get replaced by alternative juices, easy-to-brew coffee and, yes, even energy drinks.
For those of you who still love OJ and think this means prices will fall, sorry. Bad orange crops mean the supply is as lousy as the demand.
ABC’s Scott Goldberg joined us for details.
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