Disney Opening Avatar Land at Theme Park in Florida

Pandora is coming to life.

The Walt Disney Company is opening an “Avatar Land” at its Animal Kingdom theme park in Florida, the company’s president and CEO, Bob Iger, said Tuesday.

Iger made the announcement with “Avatar” director James Cameron and Fox Filmed Entertainment co-chairs and co-CEOs Jim Gianopulos and Thomas Rothman. “Avatar” was a Fox movie.

Disney hopes to begin construction in 2013.

During a Glendale press conference, Cameron said that when Disney proposed the project, “I quickly realized that their vision for this thing was far beyond what I’d imagined — and I’ve got a pretty good imagination.”

He said placing the first of several “Avatar Lands” in the Animal Kingdom park works well with his vision for the movie.

“Avatar” was meant to “celebrate our interaction with nature and nature’s wonder and diversity,” he said. “Putting our ‘Avatar’ themed land into Animal Kingdom is extremely exciting.”

Tom Staggs, chairman of Walt Disney Parks and Resorts, said that the “Avatar Lands” will be large and interactive.

Source: Joshua L. Weinstein, Reuters