TAMPA BAY – Political consultant and the architect of Barack Obama’s presidential campaign talks about media consumption and how social media changed the game.
He also speaks to the lack of candidates on the Democratic Primary. “People liked Barack Obama but they wanted to see him deal with the full gauntlet to see if he was prepared. We benefitted from it.” Axelrod says.
Social media is narrowing the field because a quality candidate may have some idiosyncrasies and they will get buried alive online. For more click here.