Green Monday was actually established by eBay to describe its best December deals, and over the years it has picked up steam (imitation is the sincerest form of flattery), and while deals may not be as widespread as they were on Cyber Monday, there is still a huge opportunity to save with price points identical to Black Friday in the mix.
It’s the third biggest online shopping day of the holiday season, bested only by the aforementioned Cyber Monday, and the next day (which doesn’t have a name yet), with $1.6 billion in sales last year, and some estimate up to $2 billion this year. And Walmart is reportedly decided to go all out against Amazon for this one.
ABC’s Scott Goldberg joined us from New York City.
