Twitter CEO’s Advice To Startups
Costolo, who joined Twitter in 2009 and became the company’s CEO in 2010, offers classes based on what he teaches managers at Twitter. During a brief keynote at this week’s TechCrunch Disrupt conference, Costolo offered some of that advice to startup founders, giving them a clear message on how to lead a winning team.
Costolo’s first tip to burgeoning startups: “Managing by trying to be liked is the path to ruin.”
“If you are yourself and you manage by deeply caring about your people by not worrying about what they think about you, you will be as successful as you can possibly be,” Costolo said.